1nHealth is a digital health startup that specializes in patient recruitment for clinical trials. The company operates in the healthcare sector, specifically targeting pharmaceutical and medical device companies that are conducting clinical trials. 1nHealth's business model is centered around using digital marketing strategies to find and engage potential trial participants.

The company's primary service is to help its clients meet enrollment deadlines for their clinical trials. It does this by leveraging data to find potential patients online and then making a compelling case for them to enroll. This approach is different from conventional digital recruitment, which often uses a wide-net approach that can lead to inefficiency.

1nHealth has developed a unique process called AgileMatch targeting, which aims to minimize this inefficiency by quickly finding specific populations that are likely to qualify for a trial. The company also uses a systematic process to determine what patients engage with online and then develops study creative that generates four times the attention.

The company's innovative approach to patient recruitment has led to it becoming a standard in the industry, with one top 5 device company sponsor stating that "1nHealth is now the STANDARD in patient recruitment for us."

In terms of revenue, 1nHealth likely charges its clients a fee for its services, which could be based on the number of patients it successfully recruits for a trial or a flat fee for its services.

Keywords: Digital Health, Patient Recruitment, Clinical Trials, Pharmaceutical Companies, Medical Device Companies, Digital Marketing, AgileMatch Targeting, Online Engagement, Study Creative, Revenue Generation.