AdPay

AdPay

The leading provider of online classified advertising solutions for media companies and affinity web sites.. Learn more

Launch date
Market cap
-
Enterprise valuation
AUD9—14m (Dealroom.co estimates Dec 2004.)
Englewood Colorado (HQ)
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DateInvestorsAmountRound

$1.5m

Series A

N/A

Acquisition

N/A

Acquisition
Total FundingAUD2.3m

Recent News about AdPay

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Adpay, accessible via adpay.com, is a specialized technology company that provides innovative solutions for the classified advertising market. The company primarily serves media organizations, newspapers, and funeral homes, offering them tools to streamline their operations and enhance revenue generation. Adpay operates in the digital advertising and media technology market, focusing on classified ads and obituaries.

Adpay's flagship product, the Click N Buy Marketplace, is a dynamic platform that allows media companies to manage and monetize their classified ads effectively. This platform is continuously updated with new features and improvements, ensuring that clients have access to the latest technology. The company also offers Memoriams, a service that simplifies the process of placing and searching for obituaries. This service is particularly beneficial for funeral homes and consumers, providing a seamless interface that integrates with print obituaries at no additional cost.

The business model of Adpay revolves around providing these digital solutions to media partners on a subscription or service fee basis. By offering platforms like Click N Buy and Memoriams, Adpay helps its clients increase their revenue through more efficient ad management and enhanced customer engagement. The company makes money by charging fees for the use of its platforms and possibly through revenue-sharing agreements with its media partners.

Adpay's market is characterized by its focus on digital transformation for traditional media companies, helping them adapt to the evolving digital landscape. The company's solutions are designed to optimize the relationship between newspapers, funeral homes, and consumers, making it easier for these entities to interact and conduct business.

In summary, Adpay is a key player in the digital advertising and media technology market, providing innovative solutions that help media companies and funeral homes streamline their operations and boost revenue.

Keywords: classified advertising, digital solutions, media technology, Click N Buy, Memoriams, revenue generation, funeral homes, newspapers, obituaries, digital transformation.

Tech stack

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Tech stackLearn more about the technologies and tools that this company uses.