Benevity is a pioneering company in the field of social impact and corporate responsibility, offering an all-in-one software solution designed to help businesses integrate purpose-driven initiatives into their operations. Headquartered in Calgary, Alberta, with additional offices in Canada, the U.S., and the U.K., Benevity serves a diverse clientele ranging from mid-market companies to large enterprises. The company operates in the Environmental, Social, and Governance (ESG) sector, which focuses on how businesses can be responsible stewards of the environment, society, and governance practices.

Benevity's primary clients are iconic brands and corporations that aim to enhance their social impact and engage stakeholders—employees, customers, and communities—in meaningful ways. The company provides a suite of products that include tools for employee engagement, customer engagement, and community investment. These tools allow businesses to create, manage, and measure their social impact initiatives effectively.

The business model of Benevity revolves around subscription-based software-as-a-service (SaaS). Companies pay for access to Benevity's platform, which includes features like a powerful giving API, branded giving portals, and employee resource group (ERG) management tools. These features enable businesses to embed purpose into customer interactions, facilitate employee participation in social impact activities, and support nearly 2 million nonprofits worldwide.

Benevity makes money through these subscription fees, as well as through additional services such as consulting and implementation support. By helping companies attract, retain, and engage employees and customers through purpose-driven initiatives, Benevity not only drives its own revenue but also contributes to a broader positive impact on society.

Keywords: social impact, ESG, employee engagement, customer engagement, SaaS, nonprofits, giving API, purpose-driven, corporate responsibility, community investment.