Bundles is a Dutch startup that offers subscription-based services for household appliances, such as washing machines and coffee makers. The company connects these appliances to the internet to gather data on their actual usage, which is then translated into actionable insights for users, technicians, and suppliers. This data-driven approach ensures that customers receive timely maintenance and optimal performance from their appliances. Bundles primarily serves busy professionals and expatriates who prioritize convenience and performance over ownership. Operating in the smart home and IoT (Internet of Things) market, Bundles employs a subscription-based business model, generating revenue through monthly fees for appliance usage and maintenance services. By focusing on user experience and leveraging data analytics, Bundles aims to provide hassle-free, high-quality appliance solutions.

Keywords: smart appliances, subscription service, IoT, data analytics, user experience, maintenance, washing machines, coffee makers, convenience, Netherlands.