CIQUAL specializes in measuring the true Quality of Experience (QoE) of mobile services from the end device to the service. Operating within the telecommunications sector, CIQUAL serves mobile operators and enterprises by providing actionable insights into customer experience. The company’s core service involves the real-time correlation of network, device, and service reachability data to identify, verify, and resolve customer-affecting issues. This enables clients to enhance their service quality and customer satisfaction. CIQUAL's business model revolves around offering data analytics solutions that help clients improve their operational efficiency and customer experience. The company generates revenue through the sale of its analytics services and solutions to mobile operators and enterprises.

Keywords: Quality of Experience, mobile services, data analytics, customer experience, network data, device data, service reachability, telecommunications, real-time correlation, operational efficiency.