Gaikai is a technology startup that specializes in cloud-based gaming services. The company operates in the video game industry, providing a platform that allows users to stream high-quality games directly to their devices without the need for expensive hardware. This service is particularly appealing to gamers who want to play the latest titles but do not have the budget for high-end gaming consoles or PCs.

Gaikai's primary clients are individual gamers and gaming companies. For individual gamers, the service offers a cost-effective way to access a wide range of games. For gaming companies, Gaikai provides a platform to reach a broader audience by making their games more accessible.

The market Gaikai operates in is the rapidly growing cloud gaming sector, which is part of the larger video game industry. This market is expanding as more consumers seek convenient and affordable ways to enjoy high-quality gaming experiences.

Gaikai's business model is based on a subscription service. Users pay a monthly fee to access the platform and stream games. This model provides a steady revenue stream and allows the company to offer a wide variety of games without requiring users to purchase each game individually.

The company makes money primarily through these subscription fees. Additionally, Gaikai may generate revenue through partnerships with gaming companies, who pay to have their games featured on the platform. Advertising and in-game purchases could also be potential revenue streams.

In summary, Gaikai is a cloud gaming service that offers a subscription-based platform for streaming high-quality games. It serves individual gamers and gaming companies, operating in the growing cloud gaming market. The company generates revenue through subscription fees and potential partnerships.

Keywords: cloud gaming, subscription service, video games, streaming, gamers, gaming companies, technology, platform, revenue, partnerships.