Zoopla, established in 2008, is a prominent player in the property portal market, providing a platform that empowers consumers to make informed property decisions. The company serves a wide range of clients including home buyers, sellers, renters, and real estate professionals. Operating primarily in the UK real estate market, Zoopla offers a comprehensive suite of services that include property listings, market analysis, and data insights. The business model is based on generating revenue through advertising, subscription fees from real estate agents, and premium listing services. By leveraging advanced technology and data analytics, Zoopla aims to be the premier property destination for consumers and the preferred partner for real estate professionals.

Keywords: property portal, real estate data, home decisions, market analysis, UK market, advertising revenue, subscription fees, premium listings, data analytics, consumer empowerment.