Hoopla, now part of the Raydiant family, specializes in creating engaging employee experiences designed to boost productivity and increase return on investment (ROI). The company operates in the employee engagement and productivity market, serving businesses that aim to transform their workplace culture and motivate their staff. Hoopla's core product includes gamification, messaging, and rewards platforms that reinvigorate staff through friendly competition and extensive rewards systems. The business model is primarily subscription-based, offering customized plans and solutions to meet the specific needs of each client. Revenue is generated through platform fees and consulting services. Hoopla's solutions are trusted by various organizations to create transparency, boost morale, and drive the right behaviors that lead to desired outcomes. The platform is versatile, supporting real-time broadcasts via TV, Slack, or Microsoft Teams, and can be easily configured to highlight team accomplishments across different metrics. This makes it an ideal tool for both in-office and remote work environments, helping teams stay connected and celebrate their wins together.

Keywords: employee engagement, productivity, gamification, rewards, real-time broadcasts, workplace culture, subscription-based, customized plans, remote work, team accomplishments.