Ideawake is a Milwaukee-based software company specializing in innovation management solutions. The platform is designed to engage employees, customers, and the public in identifying, evaluating, and acting on the top 5% of ideas that drive 95% of business impact. Ideawake serves a diverse range of clients, including large corporations and brands across 39 countries and 185 cities. The company operates in the enterprise software market, focusing on innovation and improvement programs. Ideawake's business model is subscription-based, offering its software as a service (SaaS) to clients. Revenue is generated through subscription fees, which vary based on the scale and features required by the client. The platform is known for its ease of use, quick setup, and superior customer support, making it a preferred choice for companies looking to accelerate innovation. Ideawake's mission is to create a world where employees and customers not only execute corporate strategy but also play an integral role in shaping it.

Keywords: innovation management, employee engagement, customer engagement, SaaS, enterprise software, business impact, idea evaluation, global reach, corporate strategy, Milwaukee-based.