Mr Yum is a growth-oriented startup that operates in the hospitality industry, providing a platform for seamless ordering and payments. The company's primary clients are bars, restaurants, and other food and beverage establishments. Mr Yum's business model revolves around helping these establishments increase their sales and customer retention through detailed customer profiling, data capture, and enhancing the overall customer experience.

The company's platform allows businesses to create unforgettable customer experiences, which in turn, drives repeat business. It also enables establishments to build detailed customer profiles and capture valuable data, which can be used for targeted marketing and customer engagement strategies.

Mr Yum's revenue model is likely based on a subscription or service fee charged to the establishments using its platform. The company has demonstrated its value proposition through significant increases in sales and customer database growth for its clients. For instance, Depot Cardiff’s bar and food sales increased by 30% since moving to Mr Yum. Similarly, Assembly saw a 79% increase in cocktail sales, and Blacklock grew their database by 80% in less than 12 months.

In conclusion, Mr Yum is a customer-centric, data-driven platform that helps food and beverage establishments increase sales, grow their customer databases, and improve the overall customer experience.

Keywords: Hospitality, Seamless Ordering, Payments, Customer Profiling, Data Capture, Sales Growth, Customer Retention, Subscription Model, Customer Experience, Data-Driven.