Oomnitza is a company that specializes in cloud-based asset tracking software. This software helps businesses keep track of their assets, which are items that a company owns and uses to operate, from the moment they are bought to when they are no longer in use. The software automates and visualizes the entire lifecycle of these assets, making it easier for businesses to manage them efficiently.

The company serves a wide range of clients across various industries, including financial services, technology, and philanthropy. Some of their notable clients include Zurich, VMware, and Cisco. Oomnitza's software integrates with popular tools like Microsoft SCCM, Jira, Zendesk, and Slack, making it a versatile solution for businesses that use these platforms.

Oomnitza operates in the asset management market, which involves tracking and managing physical and digital assets. Their business model is based on providing a Software-as-a-Service (SaaS) solution, meaning clients pay a subscription fee to use their software. This model ensures a steady stream of revenue for Oomnitza while offering clients a scalable and flexible solution.

The company makes money by charging businesses for access to their software, which helps these businesses save time and improve the quality of their asset management processes. By automating tasks like maintenance, upgrades, and reassignments, Oomnitza's software reduces the need for manual intervention, leading to cost savings and increased efficiency for their clients.

In summary, Oomnitza offers a comprehensive, cloud-based asset tracking solution that helps businesses manage their assets throughout their lifecycle. They serve a diverse range of clients, operate in the asset management market, and generate revenue through a subscription-based SaaS model.

Keywords: asset tracking, cloud-based, automation, lifecycle management, SaaS, integrations, efficiency, cost savings, diverse clients, asset management.