Sprout Social
Financials
Estimates*
| USD | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|---|
| Revenues | 133m | 188m | 254m | 334m | 406m | 475m | 569m |
| % growth | 29 % | 41 % | 35 % | 31 % | 22 % | 17 % | 20 % |
| EBITDA | (25.9m) | (23.5m) | (44.8m) | (54.8m) | 38.5m | 55.0m | 75.8m |
| % EBITDA margin | (19 %) | (13 %) | (18 %) | (16 %) | 9 % | 12 % | 13 % |
| Profit | (31.7m) | (28.7m) | (50.2m) | (66.4m) | (54.3m) | (44.7m) | (29.1m) |
| % profit margin | (24 %) | (15 %) | (20 %) | (20 %) | (13 %) | (9 %) | (5 %) |
| EV / revenue | 16.9x | 25.1x | 11.5x | 10.0x | 4.2x | 3.5x | 2.8x |
| EV / EBITDA | -86.6x | -201.0x | -65.3x | -61.1x | 44.1x | 30.3x | 21.0x |
| R&D budget | 30.5m | 40.0m | 61.4m | 79.6m | - | - | - |
| R&D % of revenue | 23 % | 21 % | 24 % | 24 % | - | - | - |
Source: Dealroom estimates
| Date | Investors | Amount | Round |
|---|---|---|---|
N/A | Series A | ||
$1.0m | Early VC | ||
$10.0m | Series B | ||
$8.0m | Early VC | ||
$42.0m | Series C | ||
* | $40.5m | Series D | |
* | N/A | $150m Valuation: $814m 10.3x EV/LTM Revenues -49.9x EV/LTM EBITDA | IPO |
| Total Funding | AUD157m | ||
Related Content
Recent News about Sprout Social
EditSprout Social, accessible at sproutsocial.com, is a leading social media management platform designed to help businesses optimize their social media strategies. The company serves a diverse range of clients, including social media managers, social analysts, customer care teams, and social team leaders. Sprout Social operates in the digital marketing and social media management market, providing tools and insights to enhance both paid and organic social media efforts.
The business model of Sprout Social is subscription-based, meaning clients pay a recurring fee to access the platform's suite of tools and services. These tools include publishing, analytics, engagement, and listening capabilities, which help businesses manage their social media presence more effectively. The platform also offers educational resources such as webinars, learning paths, and certification programs to help users master social media management.
Sprout Social makes money primarily through these subscription fees, with additional revenue streams coming from premium add-ons like advanced analytics. The company is trusted by over 25,000 businesses, indicating a strong market presence and a high level of customer trust.
Sprout Social's platform is designed to help businesses increase brand awareness, drive customer loyalty, mitigate risk, and improve return on investment (ROI) by providing access to over 180 additional metrics and dimensions in their premium analytics add-on. The platform is particularly valuable for businesses looking to understand their audience better, optimize their social media strategies, and achieve measurable business results.
In summary, Sprout Social is a comprehensive social media management platform that helps businesses of all sizes optimize their social media strategies through a subscription-based model, offering tools for publishing, analytics, engagement, and listening.
Keywords: Social Media Management, Analytics, Engagement, Publishing, Listening, Subscription-based, Brand Awareness, Customer Loyalty, ROI, Metrics.
Tech stack
Investments by Sprout Social
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