Storyful is a social media intelligence and news agency that specializes in contextualizing and verifying social media content. Founded by Irish journalists, Storyful was created to break news faster and add context to reporting through social content. Acquired by News Corp in 2013, the company has evolved into a premium service for media, marketing, and communications sectors. Storyful serves clients including media organizations, brands, and communications professionals, helping them build trust, loyalty, and revenue through engaging social content. The company operates in the social media ecosystem, gathering and analyzing information to provide actionable insights. Storyful's business model revolves around offering subscription-based services and bespoke solutions tailored to client needs. The company generates revenue through these subscriptions and custom services, leveraging its expertise in social media intelligence to provide value to its clients.

Keywords: social media intelligence, news agency, contextualization, verification, media, marketing, communications, News Corp, social content, insights.