The Independents is a global marketing and communications group that specializes in serving industry leaders in the luxury and lifestyle sectors. The company operates by assembling a collective of agencies that share common values such as a passion for innovation, a drive for excellence, and a sense of community rooted in thoughtful collaboration. Each agency within the group excels in its respective field, and together they form a powerful creative force that leverages culture and technology to deliver results-driven solutions for global brands.

The Independents' business model revolves around curating ideas and talent, activating specialized teams tailored to meet the unique needs of each client. This approach combines the expertise of specialist agencies with the scale and infrastructure of a larger group, allowing them to offer a global perspective informed by local sensibilities. The company emphasizes humility, open-mindedness, and a deep connection to both their clients and each other, ensuring that they are always moving forward together.

The company makes money by providing comprehensive marketing and communication services to luxury and lifestyle brands, helping them influence their consumers through innovative and effective strategies. Their clients range from high-end fashion houses to premium lifestyle brands, all seeking to enhance their market presence and consumer engagement.

Keywords: luxury, lifestyle, marketing, communications, innovation, collaboration, global perspective, specialist agencies, consumer influence, brand strategy.