Tidal Finance is a startup that operates in the decentralized finance (DeFi) market, offering a customizable marketplace for risk hedging contracts. In simpler terms, it provides a platform where users can buy and sell insurance for their digital assets, protecting them from potential losses due to smart contract hacks.

The company's business model revolves around leveraging multiple insurance policies' premiums and incentives into a single collateral pool. This means that the premiums paid by users for their insurance policies are pooled together, creating a fund that can be used to pay out claims. This model allows Tidal Finance to generate high yields for liquidity, which is the availability of assets that can be easily converted into cash.

Tidal Finance serves a broad range of clients, including individual investors who want to protect their digital assets, and businesses that want to offer protection policies to their clients. The company also caters to those who want to host an insurance pool to protect popular assets, and those who want to create their own protocol insurance fund to expand their company while mitigating losses.

The company makes money by charging fees for the services it provides. These include fees for launching protection policies, hosting insurance pools, and creating protocol insurance funds. The company also earns yield from users seeking extra protection for their assets.

In conclusion, Tidal Finance is a unique player in the DeFi market, offering a range of services that allow users to protect their digital assets and earn yield from their investments.

Keywords: Tidal Finance, Decentralized Finance, Risk Hedging, Insurance for Digital Assets, Collateral Pool, High Yields for Liquidity, Protection Policies, Insurance Pools, Protocol Insurance Fund, Smart Contract Hacks.