Vi.ai is a technology company specializing in AI-driven video content optimization. The company operates in the digital media and advertising market, serving clients ranging from content creators to advertisers and media platforms. Vi.ai's core business involves using artificial intelligence and automation to analyze and understand video content, thereby enhancing user engagement and ad relevance. By placing videos in context with other relevant content, Vi.ai aims to improve the overall user experience and maximize the effectiveness of personalized advertisements. The company participates in the IAB Europe Transparency Consent Framework, ensuring compliance with data privacy regulations. Vi.ai's business model is primarily B2B, generating revenue through partnerships and service agreements with media companies and advertisers. The company leverages its AI technology to build user profiles and deliver targeted ads, which helps clients achieve higher engagement rates and better ROI.

Keywords: AI, video optimization, user engagement, ad relevance, digital media, advertising, content analysis, personalization, B2B, data privacy.